The single biggest problem in communication is the illusion that it has taken place.
— George Bernard Shaw
ORIGINAL SKINCARE BRAND CONCEPT
Category: Branding and Product Visualisation.
Tools: Adobe Photoshop and Artificial Intelligence (AI).
A skincare brand concept developed for the 2025 Turkish market, combining market research, product positioning, and packaging design. The project explores how design can support both brand identity and consumer engagement.
ENVIRONMENTAL PHOTO ESSAY
Category: Awareness and Visual Communication.
Softwares: Adobe Photoshop and Canva.
A visual essay highlighting environmental challenges through photography, design, and storytelling.
SOCIAL AWARENESS POSTER SERIES
Category: Awareness Campaign Design and Infographics.
Tools: Adobe Photoshop and Artificial Intelligence (AI).
A series of concepts addressing contemporary social issues through visual communication. The designs explore how creative media can encourage awareness, reflection, and public engagement.
PERIOD ARC MAGAZINE
Category: Editorial Design.
Software: Adobe Illustrator.
A 22-page magazine exploring the architecture and cultural heritage of Pakistan. Developed collaboratively, the project focused on editorial layout, visual hierarchy, typography, and publication design.
Digital Medium: https://medium.com/@theperiodarc
FASHION MAGAZINE COVER
Category: Editorial Design.
Software: Adobe Photoshop.
A fashion magazine concept developed during the COVID-19 period using original photography, cover design, and editorial layouts. The project explored visual storytelling through fashion-focused content while developing foundational skills in publication design.
JEWELLERY MAGAZINE COVER
Category: Visual Editing.
Software: Adobe Photoshop.
A magazine cover created from an original photograph through extensive editing and visual transformation. The project demonstrates image manipulation, composition, and cover design techniques.
DONUT SHOP BRAND PACKAGE
Category: Brand and Marketing Design.
Tools: Adobe Photoshop, Canva, and Artificial Intelligence (AI).
A visual identity concept for a fictional donut shop, exploring branding through colour, typography, and customer-focused design.
FILM POSTER SERIES
Category: Poster Design.
Tools: Adobe Photoshop 2025 and Artificial Intelligence (AI).
A collection of cinematic poster designs created through photography, image editing, and visual storytelling. Each poster was developed to communicate narrative, mood, and genre through a single visual.
BLOOMING GARDEN
Category: Animated GIF.
Tools: Adobe Photoshop and Artificial Intelligence (AI).
A short animated GIF featuring blooming flowers and moving elements. The project explores frame-by-frame animation and simple motion design techniques.
LITERARY FICTION BOOK COVER
Category: Publication Design.
Tools: Adobe Photoshop 2025, Canva, and Artificial Intelligence (AI).
A custom-designed book cover and back cover created from an original group photograph transformed into an illustrated visual. The project combines storytelling, layout design, and publication aesthetics.
THE ISOLATED LIGHTHOUSE
Category: Visual Storytelling and Concept Art.
Tools: Adobe Photoshop 2025 and Artificial Intelligence (AI).
A three-scene visual sequence depicting a mysterious lighthouse and the emergence of a sea creature. The project focuses on atmosphere, narrative progression, and digital composition.
MUSIC DIGIPAK DESIGN
Category: Music Packaging Design.
Tools: Adobe Photoshop and Illustrator.
A conceptual digipak designed collaboratively for a music release, incorporating cover artwork, packaging layout, and visual branding elements inspired by the artist’s identity and genre.
PERSONAL POSTER DESIGN
Category: Decorative Design.
Tools: Adobe Photoshop.
A personal branding poster developed through photography, layout design, and visual experimentation, exploring identity through graphic communication.
